The sticker-on-seal of Ici Paris XL

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Ici Paris XL regularly puts its attractive online leaflet on the myShopi consumer platform. In addition, they also regularly come up with creative solutions to activate consumers.

This is why Ici Paris XL took advantage of the sticker-on-seal, the eye-catching sticker on the plastic foil around the BD myShopi leaflet package. Thanks to this their discount code for €7.50 reached some 3.6 million Belgian households and traffic could be generated to the online shop.

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